College Football Gets Its Beginning

PROFESSIONAL FOOTBALL TODAY: A BUSINESS


From its humble beginnings in eighteen sixty-nine, when the first intercollegiate game was played between Rutgers and Princeton, football has become a multi-billion dollar business in its professional form.


Once watched by no more than a handful of loyal sideline enthusiasts, football is now available for worldwide viewing. With the advent of cable television, dozens of high school and college games can be watched over Friday and Saturday afternoons. Pro games are televised on Sunday and Monday nights, with at least half a dozen games televised each weekend during the season. At the end of each NFL season, champs from both the National and American conferences meet in the Super Bowl to determine a national champion. This game, always played in January, has been called the most watched sporting event of all time, with a viewing audience from around the entire globe, watching and listening to the televise in dozens of languages.


Although television commercials foot a very large part of the bill, the competition between networks for the coverage rights highly inflates the value of NFL franchises. In nineteen twenty, a franchise cost one hundred dollars. By nineteen sixty, each was worth approximately two million dollars. In nineteen ninety three, when the league decided to expand, selling teams to Charlotte, North Carolina and Jacksonville, Florida, the cost rose to one hundred forty millions dollars per franchise.


In the same year, the NFL signed a five-network, four year television contract, totaling almost four and a half billion dollars.