Marketing classes?

futurecoach
Member

Posts: 78

Marketing classes? Dec 2, 2004 8:00:16 GMT

Quote

Post by futurecoach on Dec 2, 2004 8:00:16 GMT

Hey coaches, as a guy still in college trying to become a coach, would you recommend taking some type of intro marketing class? I am wondering if you guys think this would help you learn how to sell your program. I do have a class in administrating of interschool athletics coming up but I am wondering if I should supplement it.

If you think you're above failure, you'll always be beneath success. Risks make cowards of us all, until you consider the greatest of all risks: The risk of denying greatness.

TIGER ONE
Senior Member

Posts: 6,423

Marketing classes? Dec 2, 2004 10:03:26 GMT

Quote

Post by TIGER ONE on Dec 2, 2004 10:03:26 GMT

MARKETING CLASSES CAN HELP IN THE AREA YOU MENTIONED, BUT SOME PR AND PUBLIC SPEAKING COURSES WOULD BETTER SERVE YOU, IMO. MARKETING IS THE ART OF GETTING A PRODUCT READY FOR PUBLIC EXPOSURE, BUT ALWAYS REMEMBER, NOTHING HAPPENS UNTIL SOMEONE SELLS SOMETHING AND THAT TAKES VERBAL EXPERTISE. A COACH IS ONLY AS GOOD AS HE IS AT COMMUNICATING A MESSAGE TO HIS PLAYERS. IT ISN'T WHAT HE KNOWS THAT'S IMPORTANT, IT'S HOW HE CAN COMMUNICATE THAT KNOWLEDGE TO OTHERS. AS A HEAD COACH HIRING ASSISTANTS, I FIND THIS SKILL ABSOLUTELY ESSENTIAL TO ANY ASPIRING CANDIDATE FOR MY STAFF. IF YOU CAN'T COMMUNICATE, YOU CAN'T HELP US WIN.

COACH EASTON

J.C. EASTON HEAD COACH GA TIGERS FOOTBALL PROFESSIONAL MINOR LEAGUE

BlackFly73
Senior Member

Posts: 352

Marketing classes? Dec 3, 2004 11:41:23 GMT

Quote

Post by BlackFly73 on Dec 3, 2004 11:41:23 GMT

I agree with TigerOne;

A marketing class might come in useful but there might be some other types of classes you may want to investigate first.

I'm a teacher 1st... and a coach second (although my wife might disagree)

I think being able to teach, or communicate as TigerOne said is the key. Coaching to me is teaching, just the curriculum is different. You need to know how to get a message across, and there are some classes that help in this area. Psychology courses, especially if they can focus on adolescents, or special education type courses are extremely useful. Two great 'teacher-coaches' are Tom Osborne (PhD in Ed Psyc) and Mike Holmgren (HS History Teacher).

You may also want to look into taking courses in computers - as the PC and other technologies are really coming in useful in the coaching fields. Additionally... books/tapes on sales techniques help because you need to be able to sell yourself, ideas, and system to the players. The X's & O's can be great... but if the kid's don't buy into it... it's useless.

futurecoach
Member

Posts: 78

Marketing classes? Dec 3, 2004 13:20:30 GMT

Quote

Post by futurecoach on Dec 3, 2004 13:20:30 GMT

Blackfly73...are you on committedcoach too? Currently I'm going through a Health/PE curriculum with minors in Math & Computer Science and just happened to be finishing up my adolescence psych course (final is next Friday). I've struggled at times selling my ideas and myself. I'm not a chest thumper for the most part. I did well in my speech class when I did take it however. You guys think communication classes would help me out more, right?

If you think you're above failure, you'll always be beneath success. Risks make cowards of us all, until you consider the greatest of all risks: The risk of denying greatness.

BlackFly73
Senior Member

Posts: 352

Marketing classes? Dec 4, 2004 15:24:39 GMT

Quote

Post by BlackFly73 on Dec 4, 2004 15:24:39 GMT

Yes I am also on comittedcoach...

Communication classes could defintely be an asset, not for the 'speech' giving type practice only. Often they involve studies of how to effectively communictae in business/advertising via different types of media.

The more ways you can present a message, the more concise you make it... the better job of selling your ideas/system/program you'll do.

MaxPreps

Concordia University Irvine

The Efforts of One

JCFB eBook

Follow Us On:

Post by futurecoach on Dec 2, 2004 8:00:16 GMT

Post by TIGER ONE on Dec 2, 2004 10:03:26 GMT

Post by BlackFly73 on Dec 3, 2004 11:41:23 GMT

Post by futurecoach on Dec 3, 2004 13:20:30 GMT

Post by BlackFly73 on Dec 4, 2004 15:24:39 GMT

Quick Reply